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Your Digital Footprint

In a technology driven age, it has become essential for local businesses to create a presence online. A website allows you to bolster your current advertising campaigns,
take control of your brand image online and build long term relationships with your clients.

WordPress is a universal website platform that provides the scalability required when growing your business.

PRINCIPLES OF EFFECTIVE WEB DESIGN

Applying these principles during your web design process will put you in good stead with your users.

GOAL

Each page on your website needs to cater to a specific goal of your user. Whether your user is looking for your contact details or more information on a product or service, your website needs to cater to that in the most effective way.

COMMUNICATION

Users tend to consume information very quickly on the internet. It’s therefore important that you communicate information very clearly on your website. It needs to be easy to read and digest. You can accomplish this by formatting your text with headers, bullet points etc.

COLOR

Make sure the page is color coordinated or atleast has some kind of pattern. Something easy on the eyes always makes it welcoming rather then confusing if bright colors are scattered everywhere making it hard to read.

MEDIA

Text isn’t the only form of communicating with your users. Adding rich media to your website like images, videos and infographics can communicate a point across more effectively than any piece of text. It can also be very effective in positioning your brand to your target audience.

USER JOURNEY

This refers to the actions the user takes when moving around in your website. There is a general “3 click rule” which states that a user shouldn’t take more than 3 clicks to get to their goal/destination. Make sure that the website has a logical page structure which has intuitive user flow.

USER ATTENTION TRACKING

Studies have shown that users scan computers in a “F” pattern which places their attention in the top left hand side of the screen. Good designers will build a website using this flow instead of forcing a different type of flow and prioritize the most important information left to right and top to bottom.

LOAD TIME

Websites that take a long time to load are universally hated by most users. Ensuring that website images are optimized to load faster and making sure the code is optimised will ensure that your website loads quicker.

MOBILE FRIENDLY

Make sure that your website is optimized to be viewed across all devices. You will be missing out on a big chunk of traffic if your website is only optimized for desktop usage.

Basic Web Design

Development of high-quality WordPress site for local business niches. Includes migration of up to 30 pages and integration of features such as blogs, social media icons, etc.

KEY FEATURES:

  • Fast WordPress development based on custom WordPress templates created specifically for local industry niches
  • One week turn-around time from start of campaign to initial client assessment and approval
  • Two weeks turn-around time from start of campaign to deployment. Any additional feature tacks on additional time
  • Up to 30 pages migrated
  • Up to 15 premium stock photos bought and used specifically for the site
  • Custom design, created specifically for your business based on your personality 
  • SEO-ready websites with features integrated such as blogs, social media icons, HTML and XML site maps, etc.
  • Responsive web design ensures the website is displayed correctly across all screens
  • Social media icons, favicons, widgets, contact forms, etc.

1. How long does it take to create a website?

  • Our website development service level completes within 2 weeks for the Local Web Design Package, 3-4 weeks for the Web Design Starter Package, and 4 weeks for the Advanced Web Design Package.  This period is extended for every added feature requested.
2. What is the average cost for a website?
  • There are many factors that influence the cost of any given website. Our packaged solutions range from $499 – $1499. In any event that your project requires more than what our custom solutions offer, we would be happy to talk to you and provide you with a free assessment.
3. Does this include hosting?
  • The website design packages do not include hosting. They only cover the website build and the site’s launch as well as 20 days of support after launch.
4. What technologies do you use to build your websites?
  •  We use WordPress along with premium WordPress themes. Our themes are built with HTML5, CSS3, JavaScript, and PHP. All our themes also use Page Builders which allow our clients to easily build pages, with unlimited layouts, through a drag and drop user interface, without the need for coding knowledge.
5. Where will you build my website?
  • We create a white label hosting environment for your clients. The URL will be provided to you once we run the site through our initial QA.
6. How many changes can I make to my site without additional cost?
  • We value our client’s insights and input. Our clients will given one week after the initial design has been sent to provide their feedback for revisions at no charge. Please note that design revisions can no longer be made once the development has passed the design milestone and the final design is approved.
7. Can I get access to my site while the site is being built?
  • We strongly discourage providing access to the site during the development phase.  The credentials to the site are turned over once they are hosted in the client server, after the final walkthrough and approval.
8. Why won’t you launch on a Friday?
  • Development best practices discourage launching of sites on Fridays.  As most sites represent business that run on weekdays only, weekend launches may cause unforeseen errors that cannot be addressed in real time as our staff and most clients do not work on weekends.
9. How do we address a website that has malware?
  • Removal of malware will be on a case to case basis. Our scanners check daily for malware for each site and we also do a weekly backup. On extreme cases we may restore the site to the last clean backup to remove the malware.

Basic Web Design + Content

Website development with content creation. Includes five pages of  350-word business content.

KEY FEATURES:

  • Three to four week turn-around time from intake form to final release. The first two weeks will be audited (initial and final, respectively).
  • One month FREE maintenance included after the initial two-week development for support, minor updates, and additional content uploads.
  • Up to 30 pages of content integration (migration of content)
  • Up to five 350 – word pages included for main page, about us, contact us, plus two pages of your choice.
  • Two design studies for the logo, created in multiple formats, designed specifically for the client according to their specification.
  • All original content, logos, and graphics created specifically for the new website
  • Fast, elegant web design based on WordPress
  • SEO-ready content and development

1. How long does it take to create a website?

  • Our website development service level completes within 2 weeks for the Local Web Design Package, 3-4 weeks for the Web Design Starter Package, and 4 weeks for the Advanced Web Design Package.  This period is extended for every added feature requested.
2. What is the average cost for a website?
  • There are many factors that influence the cost of any given website. Our packaged solutions range from $499 – $1499. In any event that your project requires more than what our custom solutions offer, we would be happy to talk to you and provide you with a free assessment.
3. Does this include hosting?
  • The website design packages do not include hosting. They only cover the website build and the site’s launch as well as 20 days of support after launch.
4. What technologies do you use to build your websites?
  •  We use WordPress along with premium WordPress themes. Our themes are built with HTML5, CSS3, JavaScript, and PHP. All our themes also use Page Builders which allow our clients to easily build pages, with unlimited layouts, through a drag and drop user interface, without the need for coding knowledge.
5. Where will you build my website?
  • We create a white label hosting environment for your clients. The URL will be provided to you once we run the site through our initial QA.
6. How many changes can I make to my site without additional cost?
  • We value our client’s insights and input. Our clients will given one week after the initial design has been sent to provide their feedback for revisions at no charge. Please note that design revisions can no longer be made once the development has passed the design milestone and the final design is approved.
7. Can I get access to my site while the site is being built?
  • We strongly discourage providing access to the site during the development phase.  The credentials to the site are turned over once they are hosted in the client server, after the final walkthrough and approval.
8. Why won’t you launch on a Friday?
  • Development best practices discourage launching of sites on Fridays.  As most sites represent business that run on weekdays only, weekend launches may cause unforeseen errors that cannot be addressed in real time as our staff and most clients do not work on weekends.
9. How do we address a website that has malware?
  • Removal of malware will be on a case to case basis. Our scanners check daily for malware for each site and we also do a weekly backup. On extreme cases we may restore the site to the last clean backup to remove the malware.

ADVANCED WEBSITE DESIGN

Creation of highly customized WordPress sites, multiple mockups, and revisions. Includes WooCommerce integration and payment gateway setup delivered in 30 days.

  • Two Design Concepts, Three Revisions
  • Up to 3 Home Page Revisions
  • Up to 4 Inner Page Mockup
  • Up to 4 Inner Page Revisions or One (1) Revision per Mockup
  • Blog Activation
  • Up to 3 Contact Forms
  • Up to 3 Widgets
  • Two (2) Free Plugin Installation
  • Up to 90 Page Transfers
  • HTML and XML Sitemap
  • Favicon
  • Social Media Icons
  • Branded WordPress Login Page
  • Responsive Web Design
  • WooCommerce Integration
  • Homepage Slideshow, Photo Gallery, and other features as needed
  • Website Design delivery will be 30 days or more depending on the complexity of the site design.

1. How long does it take to create a website?

  • Our website development service level completes within 2 weeks for the Local Web Design Package, 3-4 weeks for the Web Design Starter Package, and 4 weeks for the Advanced Web Design Package.  This period is extended for every added feature requested.
2. What is the average cost for a website?
  • There are many factors that influence the cost of any given website. Our packaged solutions range from $499 – $1499. In any event that your project requires more than what our custom solutions offer, we would be happy to talk to you and provide you with a free assessment.
3. Does this include hosting?
  • The website design packages do not include hosting. They only cover the website build and the site’s launch as well as 20 days of support after launch.
4. What technologies do you use to build your websites?
  •  We use WordPress along with premium WordPress themes. Our themes are built with HTML5, CSS3, JavaScript, and PHP. All our themes also use Page Builders which allow our clients to easily build pages, with unlimited layouts, through a drag and drop user interface, without the need for coding knowledge.
5. Where will you build my website?
  • We create a white label hosting environment for your clients. The URL will be provided to you once we run the site through our initial QA.
6. How many changes can I make to my site without additional cost?
  • We value our client’s insights and input. Our clients will be given one week after the initial design has been sent to provide their feedback for revisions at no charge. Please note that design revisions can no longer be made once the development has passed the design milestone and the final design is approved.
7. When is payment required for your web development services?
  • We require 50% of the estimated fee to be provided prior to the launch of the project, with the remaining payment due upon completion of the project.
8. Can I get access to my site while the site is being built?
  • We strongly discourage providing access to the site during the development phase.  The credentials to the site are turned over once they are hosted in the client server, after the final walkthrough and approval.
9. Why won’t you launch on a Friday?
  • Development best practices discourage launching of sites on Fridays.  As most sites represent business that run on weekdays only, weekend launches may cause unforeseen errors that cannot be addressed in real time as our staff and most clients do not work on weekends.